| Explanation | Hookah | Halooka™ | |
| The Smoking Ban | Smoking in public places and indoors has been banned in The UK, USA and most of Europe | Forbidden | 100% legal |
| Tar | Tar is sticky and brown and stains teeth, fingernails and lung tissue. Tar contains the carcinogen benzo(a)pyrene that is known to trigger tumour development (cancer). | Hookah smoke contains 802 mg tar compared to 22.3 mg for cigarettes (that is 36 times the tar). | None |
| Carbon Monoxide | This odourless gas is fatal in large doses because it takes the place of oxygen in the blood. | An hour of Hookah smoking delivers as much carbon monoxide to the user as a pack of cigarettes. Its smoke contains 145 mg CO, compared to 17.3 mg for cigarettes (that is 8 times the CO). | There is no burning process while using the Halooka™ therefore no carbon monoxide is produced. |
| Nicotine | Nicotine is a substance found naturally in plants especially the tobacco plant, it is the part that is responsible for addictions developing. | Heavy dosage of processed and mixed nicotine. | 7 mg of natural, plant-extracted nicotine in the classic cartridges or NONE in the Zero cartridges. |
| Smoke |
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Halooka™ does not produce any smoke but only water-based vapour. Inhaled through the lungs, it cleanses the respiratory pipe. | |
| Second-hand Smoke | Second hand smoke contains almost as many carcinogens as the smoker inhales and poses a deadly risk for non-smokers. | The smoke people blow when smoking Hookah lingers in the air, causing annoyance for the people around and leaving a heavy smell on clothes. It is grey in colour due to the burning process, reminding of what has just been into your lungs. | Halooka™ does not produce any smoke but only water-based vapour. It disperses in seconds, without leaving any residue smell. It is also clear and whitish in colour. |
| Taste | Hookah is traditionally enjoyed mainly for its intense flavours. The CO in it, though, reduces the taste censors. | Halooka™ feels and tastes fresh even better than the traditional Hookah because its cartridges contain natural fruit oils. Its cartridges are available in a wide range of succulent flavours. | |
| Maintenance | Hookah is notorious for the complicated and messy process required to set it up for use. It requires foil, charcoal and tobacco. The lighting of the coal poses fire risks and the intricate process means a waste of time, effort and money. |
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| B2B | After the smoking ban many restaurants, bars and cafes, which relied on the shisha culture have bankrupted. | Hookah can only be smoked outdoors, leaving the closed areas of the premises empty. |
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